Artist Portfolio Development Programme
In December 2017, 10 budding singers were chosen from over 100 applicants to be a part of MusicTT's - Artist Portfolio Development Programme (APDP): Daniel Griffith, Donald Job, Keoné, Renuka, X-A-vier, Candice Caton, Shannon Zerah Francois, DEZii and Chinaka.
The APDP, commenced its training in July 2018. As an export initiative, it focuses on local artists who are evaluated via a Showcase and are considered to be tip-of-the-spear for export-readiness but need specific capacity development in areas such as music business, entertainment law, brand and marketing development, music business, knowing how to monetize music etc.
The pilot cohort to date has received coaching in the areas of voice training; branding and marketing; the studio production process; understanding how to communicate effectively with band musicians; basic music theory and a private session with international producer, SaLaam ReMi. Other sessions to be covered include Music Business fundamentals and aspects of Entertainment Law.